Why do we have a membership?
We noticed most of our customers buy 3-5 items from us in each year. This is a way to give our best customers better pricing as a thank-you for being so loyal to Pela while we work hard to make products that are better for the planet.
What’s the Benefit of Early Access?
Over the past few months, we’ve released some new products (slim cases, a new turtle design, Apple Watch bands) and the demand has been so overwhelming that they’ve sold out in just days. We want to make sure that our most loyal customers are skipping to the front of the line so that they’re guaranteed access to future releases.
What does Pela get out of this?
To answer that, we first need to share some information with you.
#1 - There are 3.5 billion mobile phone users on the planet. Pela has so far only managed to convert ~600,000 of those to using more sustainable products. So we still have a LONG way to go.
#2 - Most of the phone accessory market is controlled by multi-billion dollar mega corporations that have a great financial incentive to NOT change to a more environmentally-sustainable way of doing business... They want to make sure that more people don’t make the switch to Pela products!
These 2 facts lead us to what we get out of this…
It helps us to know which products to make, and when, so that we can keep all of your favourite products in stock as much as humanly possible. It helps to create a virtuous circle where Pela helps its customers, and our customers help us, and we all help the planet.
We spend a lot of time and effort on research and development here at Pela. It can be very expensive for us to invent and release brand-new, sustainable products. Remember those mega corporations with billions of dollars...that’s who we are trying to fight.
The Collective is a totally different way for Pela to support our community and for our community to support our efforts to bring more innovative products to the world. Let’s all work together as we all try to create a waste free future.